What we did:

  • Brand development and positioning
  • Development of corporate identity
  • Development of logo and claim
  • Development of uniform design of advertising material
  • Photo shooting
  • Video shooting
  • Development of launch campaign
  • Campaign management incl. media planning and media operation

Municipality of Ansfelden - brand development and positioning

Task

A strong and authentic brand is being developed for the municipality of Ansfelden that strengthens the identification of all Ansfelden residents with the brand. Common strengths of the residents thus penetrate the consciousness.

Our solution

We developed an independent and authentic branding for the town of Ansfelden. Ansfelden is characterized by people with different stories, all of whom have the opportunity to develop individually. There is a common strength in this great diversity. They are all different and therefore all the same. Individually they are all different, together they are strong. With the new brand, we are making people aware of what these people have in common: Their place of residence Ansfelden.